The BigFive Summit

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The BigFive Summit

May 13 - May 15

The BigFive Summit is the first-ever event for companies building digital marketing, commerce, and back-office solutions for Africa and Middle East (AME) small businesses.

The BigFive Summit agenda is organized around the five pillars of the local digital ecosystem

Search

How are AME consumers finding small businesses? Are there legitimate channels other than Google?

Social

How are AME small businesses using social media to acquire and engage with their customers?

Mobile

With mobile being the primary consumer route into the online world, what are the key innovations and developments that are enabling AME small businesses?

Location

How is location-based marketing evolving in AME? Who is building the data set, and how is it being monetized? How can this process be accelerated?

Payments

Innovations in financial technology (fintech) are enabling AME small businesses to manage payments and gain access to capital. Who are the key players?

Venue

Workshop 17
V&A Waterfront
Cape Town, South Africa
Website:
https://bigfivedigital.org/agenda/

Organizer

Big Five Digital
Website:
https://bigfivedigital.org/

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