- This event has passed.
The BigFive Summit
May 13 - May 15
The BigFive Summit is the first-ever event for companies building digital marketing, commerce, and back-office solutions for Africa and Middle East (AME) small businesses.
The BigFive Summit agenda is organized around the five pillars of the local digital ecosystem
How are AME consumers finding small businesses? Are there legitimate channels other than Google?
How are AME small businesses using social media to acquire and engage with their customers?
With mobile being the primary consumer route into the online world, what are the key innovations and developments that are enabling AME small businesses?
How is location-based marketing evolving in AME? Who is building the data set, and how is it being monetized? How can this process be accelerated?
Innovations in financial technology (fintech) are enabling AME small businesses to manage payments and gain access to capital. Who are the key players?
- Workshop 17
Cape Town, South Africa
- Big Five Digital